In this verse, God is addressing the Israelites, warning them of the consequences of their disobedience and idolatry. The phrase 'hide my face' is a metaphor for God withdrawing His presence and favor, which is a serious consequence for the people who rely on His guidance and protection. This withdrawal is not arbitrary but a direct response to their choice to worship other gods, highlighting the covenant relationship between God and His people.
The context of this message is crucial. It is part of Moses' final words to the Israelites before they enter the Promised Land. Moses is preparing them for the challenges ahead and reminding them of the importance of staying true to their covenant with God. The warning serves as both a consequence and a call to repentance, emphasizing that while God may hide His face due to their actions, His ultimate desire is for them to return to Him. This reflects a broader biblical theme of God's justice balanced with His mercy, encouraging believers to remain faithful and seek reconciliation when they stray.